編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-390-132 | Ingvar Kamprad and IKEA | Bartlett, Christopher A.;Nanda, Ashish | Entrepreneurship | Strategic Management( GMBA 7100 ) |
2 | INS362 | Handpresso (C): Growing Through Alliances | Carrick, Anne-Marie;Sosa, Manuel E. | Entrepreneurship | Strategic Management( GMBA 7100 ) |
3 | 9-295-047 | Tiffany & Co.--1993 | Kester, W. Carl;Backstrand, Kendall | Finance | Strategic Management( GMBA 7100 ) |
4 | 9-396-357 | McKinsey & Co.: Managing Knowledge and Learning | Bartlett, Christopher A. | General management | Strategic Management( GMBA 7100 ) |
5 | 9-701-035 | Walt Disney Co.: The Entertainment King | Rukstad, Michael G.;Collis, David J.;Levine, Tyrrell | Other | Strategic Management( GMBA 7100 ) |
6 | 9-702-012 | BP and the Consolidation of the Oil Industry--1998-2002 | Reinhardt, Forest L.;Casadesus-Masanell, Ramon;Hanson, David J. | Other | Strategic Management( GMBA 7100 ) |
7 | 9-708-480 | Apple Inc., 2008 | Yoffie, David B.;Slind, Michael | Other | Strategic Management( GMBA 7100 ) |
8 | 9-709-424 | eHarmony | Piskorski, Mikolaj Jan;Halaburda, Hanna;Smith, Troy | Other | Strategic Management( GMBA 7100 ) |
9 | 9-709-456 | Alibaba''s Taobao (A) | Oberholzer-Gee, Felix;Wulf, Julie M. | Other | Strategic Management( GMBA 7100 ) |
10 | 9-798-063 | Leadership Online (A): Barnes & Noble vs. Amazon.com | Ghemawat, Pankaj;Baird, Bret | Other | Strategic Management( GMBA 7100 ) |
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